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Industries – Marketing to Musicians

Helping Brands Reach, Influence, and Win with Musicians

Marketing to Musicians

Marketing to specifically reach and engage the millions of musicians around the world is an area of focus for Amplify 11. After completing hundreds of projects marketing to musicians and helping dozens of brands find their voice with musicians, we have developed a unique depth of knowledge that we are excited to bring to our clients.

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Finding Musicians

We help our clients reach musicians where they are. This includes developing the right strategy to utilize the legacy publishers in each instrument market but also extends far beyond that. We can help you utilize social media, digital ads, content marketing, and video to hit your target.


The A11 team is made up of musicians and people who have been focused on marketing to musicians for years. Let us help you identify the best media to reach your target market. Our marketing support can help you develop your general marketing strategy or a specialized digital focus.


With our focus in this area, we have developed unique customer-targeting lists for guitarists, drummers, and a broader group of music-makers. These lists enable us to reach these players using various digital marketing tools.

Market Segments Covered

  • Guitars and Basses
  • Bluegrass instrument
  • Drums and percussion
  • Sound reinforcement/ portable and install pro audio
  • Keyboard, including synth markets
  • DJ products and lighting
  • Accessories
  • Lifestyle/ fashion products
man with dreadlocks playing keyboard

The Sales Channel

Amplify 11 is tightly tied in to the global sales channel for the musical instrument industry. We work with top retailers and distributors globally, allowing us unique access.  Our experience and purview of the way these products are sold allow us to provide unique insights and assistance to clients.

At Amplify 11 we are passionate about music and the musicians who make it happen. We love to connect great products and brands with guitarists, drummers, and musicians of all types. Contact us today to discuss how we can help.

Our Work

See all work

nine electric guitars in a line
Rhythm Tech crescent-shaped tambourine
print advertisement
print advertisement
closeup of body of electric guitar in Michael Kelly catalog
back view of man playing electric guitar on stage in front of large crowd

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